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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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SEARCH RESULTS FOR: Customer Experience

Selling printed products doesn’t have to feel awkward or pushy. When you believe in the value of what you’re offering, that confidence naturally transfers to your clients. The key is to make products an expected and effortless part of your process — not a last-minute add-on. When you position prints, albums, and frames as a meaningful part of the photography experience, clients will begin to see them as essential, not optional. Here are a few simple ways to make product sales feel natural and genuine: 1. Show, Don’t Just Tell Always have stunning samples on hand. Let clients To View More >>

This entry was posted in Marketing by Alexandria Baugh

If you’re a photographer wanting to make a living from your work, you have two big jobs todo — shoot pictures and sell them! Referrals and person-to-person contact are important ways to get your work in front of people, but we live in an online world, which means getting traffic to your website is too. That’s why, whether you’re selling wedding photography, school photography, portraiture, fine art or decor, you need to know about SEO. It’s a crucial aspect of  online marketing  and  website management  designed to help you get found online.   To View More >>

This entry was posted in Marketing by Alexandria Baugh

It's quick and easy to order albums from Queensberry, through Workspace. It's a step-by-step process that guides you through each set of options as you personalise your album. Just as important, it helps you avoid "gotchas", where you have your mind set on something we can't do, like emboss Vanilla Bean Micro Leather or Linen. In fact, for that reason alone we recommend that you set up the album before you get involved in page design … and certainly before you offer your customer something we can't do! These gotchas (exceptions) can be frustrating, and we don't like them To View More >>

This entry was posted in , by Victoria Hollings

It's easy for us to never think about the galaxy we're part of. Even Star Wars is about galaxies far, far away! But Paul Wison says that when you're away from the city, and your urban life, you see things in a very different light — literally. "You see stars like never before – whole galaxies gleaming in the distance, and suddenly you experience a combination of feeling both very insignificant, and incredibly lucky to be standing, frozen in time, staring into the distance and admiring a view that has taken aeons to conspire." Paul is a New Zealand wedding and astrophotographer To View More >>

This entry was posted in by Alexandria Baugh

Sarah Brookes’ first boudoir shoot was for a friend getting married. She shot some beautiful images of her friend in her bridal lingerie and found the experience captivating. Now she wonders if it’s the best job in the world, working one-to-one with her clients on something so important to them, and witnessing their personal transformations. “I get lots of lovely comments from the husband/ fiancé too, thanking me for capturing their partner in such a beautiful way. What a privilege!” Sarah enjoys the technical challenges as well. Every booking is different, and To View More >>

This entry was posted in Stories by Alexandria Baugh

I got a little reminder about walking in our customers' shoes this week. We ran a survey asking regular users about twelve Workspace functions and features, from ordering albums to hosting to shopping cart sales — how important they were to people, how often they used them in Workspace, and how easy they were to use. The thing is we (OK, I) focused on how photographers experience Workspace, but not on how it works for your customers. That’s pretty bad, but in a sense understandable … because although at Queensberry we use Workspace heavily every day (in fact the entire To View More >>

This entry was posted in , by Ian Baugh

“A picture is worth a thousand words; A fine art print so much more.” - Steve Denby My daughter Alexandria has just returned from a trip through South East Asia. Stephen and I had been waiting impatiently at home for updates, occasionally getting a few photos on Facebook and Instagram — her way of checking in, letting us know that everything was okay. When she returned we could finally look through all her photographs. A computer filled with images, captured moments, potentially some of her favorite memories. It just didn’t feel right though. There's To View More >>

This entry was posted in by Sonya Baugh

These portrait shots of Georgia are so elegant and sophisticated, yet fun and playful at the same time. Georgia looks beautiful - and what a great idea to have a 'Quintessential Teenage Shoot' to celebrate her 14th birthday! Serena Bolton photographed Georgia, starting at Holland Park and ending in Serena's studio in London, UK. Check out Georgia's Duo album, with copy album to match, designed by the Queensberry Design team. As part of Georgia's birthday celebrations, her mother took her to Top Shop for a personalised shopping experience. She bought a variety To View More >>

This entry was posted in by Melissa Dangerfield

By Megan DiPiero   Frustrated with this situation? You’re talking with a hot lead. Conversation is going smoothly. She loves your work! She’s excited about the possibilities for her shoot! And then her biggest question arrives: “How much will this cost?” You tell her your “starting at” prices and then… crickets. Hmmmm… maybe she didn’t love your work as much as she thought. The convo quickly wraps up and you have this pit in your stomach knowing that another one just bit the dust. : ( What to do? Here’s a sales adage for ya. “If To View More >>

This entry was posted in Marketing by Megan DiPiero

CHOICE, TRUST AND TECHNOLOGY Has your lab stopped offering traditional silver halide printing? It’s sad to see such a gloriously refined technology abandoned. With forty years pro lab experience, and chemicals in our veins, we aren’t ready to turn our backs on traditional photographic printing just yet. In fact we think it retains an important place, and we’re committed to the technology. But here’s why the Big Boy Labs are selling the line that silver halide is finished. Their top priority is, and must be, internal efficiency. They have expensive, high-volume machines to To View More >>

This entry was posted in , by Stephen Baugh